SNSをどのようにマーケティングに活かすか議論してみよう

Discussing how to utilize SNS in your business
あなたは同僚とSNSを使ったWebマーケティングをどのように進めていくか検討しています。
今や数多くの企業がSNSマーケティングを取り入れています。企業はSNSをどう活用すべきか、あなたの考えを話してみましょう。
We recently started using SNS for marketing purposes. Do you have any thoughts about our next steps?
 
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We recently started using SNS for marketing purposes. Do you have any thoughts about our next steps?

Considering that many users of SNS are young generation, from teens to 30's, we should make use of the power of a celebrity, who has a great influence to them. Also, we should send an attractive message to them by ourselves through SNS, especially Instagram, which is the most popular among young women, which are our target customers.

自然な表現

Considering that many users of SNS are the young generation, from teens to 30's, we should make use of the power of a celebrity, who has a great influence on them. Also, we should send an attractive message to them by ourselves through SNS, especially Instagram, which is the most popular among young women, which are our target customers.

1. "generation" is a single noun so you need to use the article "a" or "the" here. I recommend using "the" because you are specifically talking about the "young" generation of people in Japan here.
2. Usually, this expression uses the preposition "on“ so you will normally say: “has a great influence on them" or "has an influence on (someone)" or "to have an influence on (someone)".
That sounds like a very good idea. However, celebrities cost money. Can we afford them? Which celebrity can we contact?

I understand that it will cost a lot if we use celebrities. Therefore, how about using ordinary people whose followers are more than a certain level, for example, one thousand. We can use them at much lower cost, but we have to confirm if their personal information on Instagram is true.

自然な表現

I understand that it will cost a lot if we use celebrities. Therefore, how about using ordinary people whose followers are more than a certain level, for example, one thousand. We can use them at a much lower cost, but we have to verify if they submitted true personal information on Instagram.

1. "cost" is a single noun so you need to use the article "a" here.
2. This is another expression to increase your vocabulary, your sentence is also fine.
Well, to be honest, I don't see use in that. These people are relatively unknown but they will ask for a lot of money, don't you think?

I think the amount of payment is lower than the case of celebrities because they are ordinary people and our request to introduce our products in their Instagram will make their status higher. And also, they often have a desire to influence many people and create a trend, so they will easily accept our request.

自然な表現

I think the amount of payment is lower than the case of celebrities because they are ordinary people and our request to introduce our products in their Instagram will make their status higher. Also, they often have a desire to influence many people and create a trend, so they will gladly accept our proposal.

1. I don't recommend that you start your sentence with "And" so I wanted to tell you that you can just start your sentence with "Also".
2. I want to give you more ways to express yourself, that is why I made this correction. I hope you find it useful. Your sentence is also fine.
Maybe you are right. It 's worth trying. Have you already come up with some Instagram profiles which might be of use to us? Do you want that we search for some together?

Yes, I'm just thinking about that. Our target Instagramers should have more than one thousand followers and be highly conscious about beauty, cosmetics and health. Do you know the searching way to sort out such Instagramers? Also, we should identify them as many as possible. I am not a heavy user of Instagram, so are you familiar with it?

自然な表現

Yes, I'm just thinking about that. Our target Instagramers should have more than one thousand followers and be highly conscious about beauty, cosmetics, and health. Do you know the searching way to sort out such Instagramers? Also, we should identify them as many as possible. I don't use Instagram so much, so are you familiar with it?

1. Your sentence contains a series of three or more words, phrases, or clauses. In a sentence like this, you also need to have a comma before “and”.
2. Another expression to increase your vocabulary and options.
Yes, I am using Instagram for personal use so I am very familiar. I guess, we can easily list the influencers by searching keywords. Furthermore, we have to check there audience engagement too because some may have millions of followers but don't have relationship with the public audience. What do you think of this?

Definitely. I understand that some Instagramers have fake followers, who are not existing people in order to pretend to be a great influencer. Therefore, we should confirm if their followers are real before we contact them, but it will take quite long time if we check all ourthe followers, so it will be fine to pick up some randomly.

自然な表現

Definitely. I understand that some Instagrammers have fake followers, who are not real people in order to pretend to be a great influencer. Therefore, we should confirm if their followers are real before we contact them, but it will take quite a long time if we check all the followers, so it will be fine to pick up some randomly.

1. A spelling correction for you here.
2. Actually, I recommend that you use the word "real" here. Usually, for this kind of meaning or situation, you will say, "real people" or "real users".
3. Usually, this expression uses the article "a“ so you will normally say: “a long time" or "a short time" as well.
4. A spelling correction here.

関連単語

  • user（ユーザー）
  • cost reduction（コスト削減）
  • by word of mouth（口伝え）
  • SNS（SNS）
  • marketing（マーケティング）

関連フレーズ

  • You should search groups on SNS that are full of your potential customers.（潜在顧客が多いSNS内のグループを探しましょう。）
  • You should use groups on SNS for marketing.（SNS内のグループはマーケティングに利用することができます。）
  • Using SNS for marketing will lead to cost reduction.（マーケティングにSNSを利用することでコストを削減することができます。）
  • Some friends who found our service via SNS will tell other friends about it. Thus, SNS helps spread information by word of mouth.（SNSで私達のサービスを見つけた友人が他の友人に話してくれることがあります。このように、SNSは口伝えの情報拡散につながります。）
  • You should establish who your specific target customers are. （明確なターゲットを設定すべきだと思います。）

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